Projects
08
Years of Experience
700 +
Published posts
+20
Happy Clients
10K
Hours Worked
About Me
I'm a creative technologist with a strong digital marketing background. During my last experience, I led an R&D department that leverages AI & Automation to supercharge the entire content creation pipeline. I have worked in various industries, with a focus on technology, web3 and entertainment. I've led rebranding initiatives, devised growth hacks, and conceptualized innovative services. In my spare time, I love to look for new ways to use technology as a creative expression.
BASED iN
Tunis, Tunisia
My Expertise
Digital Marketing
AI & automation
AI art
Interactive design
Branding
UX/UI
Web3.0
Past Experiences
[
SEp 2022
AUG 2024
]
Chabaka
Lebanon, Remote
SEp 2022
-
AUG 2024
Technology & Innovation Specialist
- Lead an R&D department focused on applying modern technologies to enhance marketing and content creation strategies.
- Conduct training sessions on new tools and produce written/filmed tutorials
- Streamline team processes by leveraging advanced technologies, emphasizing AI applications.
- Conceptualize innovative products and services harnessing cutting-edge technology.
- Develop content automation techniques to improve productivity and efficiency.
[
JUN 2022
AUG 2022
]
Dar Blockchain
Tunis, Tunisia
JUN 2022
-
AUG 2022
Digital Marketing Manager
- Developed a comprehensive digital marketing process for both the agency and its clients, incorporating team structure, workflows, and standard operating procedures (SOPs).
- Conducted branding workshops internally to ensure a unified brand image.
- Designed and implemented a new brand identity.
- Stayed up to date with Web 3.0 industry trends, incorporating the latest developments into marketing strategies.
[
JAN 2022
MAY 2022
]
BSL Group
Tunis, Tunisia
JAN 2022
-
MAY 2022
Digital Marketing Manager
- Developed and executed marketing strategies, incorporating A/B testing to optimize performance and drive brand growth and visibility.
- Lead a comprehensive rebranding initiative to refresh the company's image.
- Create engaging content to support marketing efforts and enhance customer engagement.
- Conceptualize and implement growth hacks to boost performance.
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The tools that are part of my daily routine.
Reviews
"Waad is an excellent designer, and thinker. She helped us redesign our company social media posts and has helped us develop a Canva space with our brand as well. She has the great ability to listen well to the client's needs, suggest options, and collaborate continuously to achieve the most customer satisfaction. She is also well versed in AI-based designs and innovative design. We highly recommend Waadt."
Olfa Hamdi
CEO Concord
